1,451 Sales Representatives jobs in Nigeria

Identify and contact potential new customers through methods like cold calling, referrals, and networking. Build and maintain strong relationships with both new and existing clients. Understand customer needs, problems, and pain points to offer tailored solutions. Negotiate contracts, pricing, and terms of sale with customers. Prepare and present reports to management on sales performance and market insights.

Job Type: Full-time

Job Title: Sales Representative (FMCG)

Locations: Benin, Port Harcourt

Industry: FMCG – Household Cleaning & Personal Care Products

Employment Type: Full-time

Salary: ₦100,000 – ₦150,000 Net

Other Benefits: Annual Bonus, Annual Leave Allowance

Working Days/Hours: Monday – Saturday | 8:00am – 6:00pm

About the Role

Our client, a cleaning and personal care products manufacturing company, is seeking experienced Sales Representatives (Modern Trade) to drive growth and customer acquisition across major cities in Nigeria. This role requires performing individuals with knowledge of the modern trade landscape in their assigned location, a strong track record in FMCG sales, and the ability to open, nurture, and grow key customer accounts in modern trade channels.

Key Responsibilities

• Drive sales of the company's cleaning and personal care products within Modern Trade outlets (e.g., supermarkets, retail chains, hypermarkets) in the assigned location

• Identify, develop, and maintain relationships with new and existing customers

• Achieve assigned sales targets, growth objectives, and key performance indicators

• Execute retail activation plans, product placement, and promotions in stores

• Provide market intelligence, customer feedback, and competitor insights

• Submit accurate and timely sales reports, order documentation, and customer records

• Coordinate with internal teams on order fulfillment, inventory, and customer service

Requirements & Skills

• Minimum of HND/B.Sc in Marketing, Business Administration, or related fields

• 1-2 years experience in modern trade sales within the FMCG sector

• Strong knowledge of customer base in the relevant city (Benin, Lagos, Abuja, or Port Harcourt)

• Excellent sales and negotiation skills

• Ability to bring in established customer relationships and convert leads into regular orders

• Good reporting and communication skills

• Strong interpersonal skills and ability to work independently

Preferred Criteria

• Must be currently residing in the location applied for

• Should have an existing portfolio of clients in modern trade within the city

Application Process

To apply, qualified candidates should send their cv to using the job title as their subject of the mail.

Sales Representatives in a Refill Water Supply/Distribution Company

We are seeking a motivated Sales Representative to join our team in the Isolo/Ire-Akari area of Lagos. This role is salary based with commission along with it. Success in this position means actively growing customer relationships, driving sales and contributing to the overall growth of our refill water distribution business.

Responsibilities

• Promote and sell water refill products to new and existing customers within the Isolo/Ire-Akari area.

• Build and maintain strong customer relationships to encourage repeat business.

• Meet and exceed sales targets to earn commission-based rewards.

• Accurately track sales activities and report progress to management.

• Assist in product delivery and distribution (driving ability is not required but an added advantage).

Qualifications

• Previous sales experience is an advantage but not required.

• Strong communication and interpersonal skills.

• Self-motivated, goal-driven, and able to work independently.

• Ability to drive is a plus (with a valid driver's license).

• Must reside in or near the Isolo/Ire-Akari area of Lagos.

Interested candidates should apply by sending an email to

The person should be staying around Isolo, Ago palace, Ajao Estate but Isolo is preferable.

Salary range 60-70k with commission basis

About Us:

Excelsia Health provides home care and medical tourism services to clients who need professional healthcare support. We are looking for motivated and confident individuals who can help us grow by reaching out to hospitals, pharmacies, and healthcare centers to generate leads and onboard clients.

Responsibilities:

• Visit hospitals, pharmacies, and healthcare providers to introduce Excelsia Health services.
• Build relationships with healthcare professionals and potential referral partners.
• Identify and pursue new sales opportunities.
• Achieve agreed-upon sales targets and report on progress.

Requirements:

• Strong communication and persuasion skills.
• Confidence in approaching and speaking with healthcare professionals.
• Previous sales/marketing experience is a plus but not required.
• Self-driven and goal-oriented.
• Willingness to work on a commission-only basis.

Compensation:

• This is a commission-only role.
• Attractive commission on every successful client sign-up or service engagement generated through your effort.
• Opportunity to grow into a full-time salaried role based on performance.

How to Apply:

Interested candidates should apply through Indeed with their updated CV.

Job Type: Full-time

The business is located in Ebutte-metta, Costain area. Do not apply If you're not closer to the mentioned location

1. Maintain store shelves by observing displays of products and removing damaged or expired products from shelves.

2. Maintain shelves and store cleanliness

3. Provide effective customer service support.

4. Ensure all products are sufficiently stocked and alert the Store Supervisor immediately if there is a stockout.

5. Any other duties assigned by the Supervisor.

6. Proximity to the location is essential.

Job Type: Full-time

Pay: ₦50, ₦60,000.00 per month

Education:

• Senior Secondary (Preferred)

Experience:

• Merchandising: 1 year (Required)

Industry: Luxury Men's Wears

Location: Maitama, Abuja (N/B No Accommodation)

Candidate: Must be experienced in marketing luxury men's wears & accessories

Earnings :N130, N150,000.00 a month ( With opportunity to earn N1m+ monthly depending on performance)

Job description:

Guaranty Business Solutions- Our client, a reputable Italian fashion retail company at Victoria Island, Lagos is urgently recruiting Male and Female candidates living close to Maitama, Abuja to fill the position of a go-getter Sales Executive.

Responsibilities:

• Develop effective marketing Strategies
• Maintain existing customer base while creating more customer base (New clients base)
• Occasionally visiting existing customers and prospect to showcase our products.
• Attending to customers at the shop floor.
• Updating business Instagram page with new collections
• Other duties as may be assigned

Requirements:

• Age : Years
• Minimum qualification-HND/B.Sc
• Living close to Maitama, Abuja
• Passion for fashion line of business.
• Fixed Salary: N130, N150,000.00 a month ( With opportunity to earn N1m+ monthly depending on performance)
• Incentives: Categories of bonuses available on successful sales.

Job Type: Full-time

Pay: ₦130, ₦150,000.00 per month

Application Question(s):

• Are you ready to resume immediately?
• Have you marketed a single luxury items worth at least N1.5M before ?
• What's your gender ? (not compulsory)
• Are you living at Maitama or its close environs ?

Education:

• Senior Secondary (Required)

Experience:

• Sales Representative: 2 years (Required)

We are recruiting Salesmen with a background in car or truck sales.

Candidates should hold at least a Bachelor's or Master's degree, be fluent in standard English, and be proficient in common computer office software.

They must demonstrate solid sales and negotiation skills, with the ability to manage the entire professional sales process — from customer development, demand analysis, product presentation, and price negotiation through to final transaction.

Applicants should have a minimum of one year's proven experience in vehicle sales.

To Apply: Send your CV to

Job Type: Full-time

Pay: ₦150, ₦300,000.00 per month

Sales representative to sell to customers that come to the shop

Job Type: Permanent

Pay: ₦45, ₦50,000.00 per month

Experience:

• Sales: 1 year (Required)

Van Sales Representative — Cereal Company (Lagos, Nigeria)

Role Summary

Field–based sales role responsible for van–driven distribution, merchandising, and cash/stock reconciliation across assigned routes in Lagos. The Van Sales Representative (VSR) grows numeric & weighted distribution, executes perfect store standards, acquires and services retail customers (open markets, neighborhood stores, supermarkets, kiosks), and ensures timely remittance and accurate records.

Location: Lagos (island & mainland routes as assigned)

Reports to: Territory Sales Manager

Direct stakeholders: Route Accountant/Cashier, Warehouse/Inventory Officer, Trade Marketing, Logistics/Fleet, Finance (AR)

Key Responsibilities

1) Route-to-Market & Selling

Execute daily route plan (coverage, call frequency, call sequence) to meet outlet visit targets.

Prospect and open new outlets; collect complete customer data and KYC where required.

Sell full cereal portfolio using objectives per SKU, pack size, and price point; upsell bundles/mix.

Negotiate shelf space, secondary placements, and point-of-sale execution per brief.

Manage orders, issuance of invoices/receipts, and delivery from van stock in one visit ("sell & deliver").

Monitor competitor pricing, promos, and provide timely feedback.

2) Merchandising & Visibility

Achieve planogram standards: facings, eye-level placement, FIFO/FEFO rotation.

Set up POS materials (wobblers, shelf strips, danglers) and ensure hygiene/cleanliness of display.

Conduct on-the-spot stock checks; remove damaged/expired packs and complete documentation.

3) Cash & Stock Control

Maintain accurate van loading/unloading with warehouse team; reconcile start- and end-of-day stock.

Collect cash/transfer per company policy; ensure same-day remittance and documentation.

Prevent stock shrinkage; report variances immediately with supporting evidence.

Use hand-held/ERP/app to post sales, receipts, returns, and route notes in real time.

4) Customer Relationship & Service

Build strong retailer relationships; handle complaints and product education (taste, nutrition, pack formats).

Monitor OSA (On-Shelf Availability) and sell gap-closing replenishments.

Manage returns per policy (damages, near-expiry, wrong deliveries).

5) Compliance, Safety & Assets

Drive safely with valid driver's license; comply with FRSC/LASTMA rules.

Conduct daily vehicle checks (tyres, lights, horn, brake, oil, coolant); keep van clean and branded correctly.

Adhere to food safety/handling, HSE, and quality standards (no exposure to moisture/heat, secure packaging).

Follow anti-bribery, anti-corruption, and data protection policies.

6) Reporting & Insights

Submit accurate EOD reports: sales vs. target, collections, coverage, merchandising photos, competitor intel.

Recommend micro-promos, price packs, and route optimization based on sell-out patterns.

Key Performance Indicators (KPIs)

Sales volume & value vs. monthly target (by SKU and pack).

Numeric distribution: active buying outlets vs. universe.

Weighted distribution/OSA in priority stores.

New outlet openings per month and 90-day retention rate.

Perfect store score: planogram compliance, facings, display execution.

Strike rate (buying outlets ÷ calls) and drop size (cartons per buying outlet).

Cash & stock reconciliation accuracy (variance ≤ 0.2% of van value).

Compliance: zero safety violations, valid documentation, on-time remittance.

Customer satisfaction (complaint resolution time, repeat orders).

Route productivity: calls/day, time-in-market, geo-tag accuracy.

Qualifications & Experience

OND/NCE/HND/BSc preferred (any discipline).

1–3 years van sales / field sales experience in FMCG (cereals, snacks, beverages or related).

Valid Nigeria driver's license with clean driving record; confident driving manual/automatic vans in Lagos.

Familiarity with Lagos trade channels and routes (e.g., Mile 12, Oyingbo, Trade Fair, Balogun, CMS, Yaba, Ikorodu, Alaba, Festac, Surulere, Ikeja, Ajah/LEKKI, Epe,Abule-Egba,Iyana Ipaja,Egbeda,Sango-Otta,Mowe-Ibafo).

Working knowledge of mobile sales apps/ERP (Android), basic Excel/Google Sheets

Location: Lagos

Salary: N180,000 monthly

Job Type: Full-time

Pay: Up to ₦180,000.00 per month

Expected Start Date: 15/09/2025