36 Sales Manager jobs in Nigeria

We're looking for a seasoned and impactful Sales Manager to lead and inspire our team in consistently exceeding ambitious sales targets. You'll play a pivotal role in developing and implementing strategic sales plans, managing and coaching a team of Sales Executives, and fostering a competitive, yet supportive environment.

Direct Broadband and Mobile Limited is a fast-growing provider of broadband internet and mobile communication solutions. The company focuses on delivering reliable connectivity and tailored data solutions to individuals, SMEs, and corporate organizations. To strengthen its market presence and drive revenue growth, the company seeks a Sales Manager with proven expertise in sales strategy, business development, and team leadership within the telecoms and broadband sector.

The Sales Manager will lead and oversee the company’s sales operations, with responsibility for driving new business, managing client relationships, developing strategies for market expansion, and meeting revenue targets. The role requires a strong combination of leadership, strategy, and hands-on sales execution.

The Sales Manager will:

Develop, implement, and oversee sales strategies to achieve company revenue and growth targets.

Identify new business opportunities and partnerships across corporate, retail, and SME segments.

Lead, train, and motivate a sales team to deliver exceptional performance.

Manage key client accounts, ensuring satisfaction and long-term retention.

Monitor competitor activities, market trends, and customer needs to adjust strategies.

Oversee end-to-end sales processes, including lead generation, negotiation, and contract closure.

Ensure alignment of sales efforts with company marketing and operational strategies.

Sales Strategy & Execution

Design and implement annual sales plans and budgets.

Set realistic sales targets for teams and track performance against KPIs.

Ensure continuous pipeline development and conversion.

Team Leadership & Management

Recruit, onboard, and mentor sales representatives.

Set performance standards and manage regular evaluations.

Foster a performance-driven culture within the sales department.

Business Development & Client Relationship Management

Build and maintain strong relationships with corporate clients and stakeholders.

Lead negotiations for major contracts and partnerships.

Explore new business segments and geographic expansions.

Market Intelligence & Reporting

Track competitor offerings and pricing strategies.

Provide management with accurate sales forecasts and reports.

Recommend adjustments to pricing and service offerings where needed.

Collaboration & Cross-Functional Alignment

Work closely with marketing to align campaigns with sales priorities.

Partner with operations and customer service to ensure seamless delivery of services.

Monthly, quarterly, and annual sales performance reports.

Achievement of agreed revenue and market share targets.

Growth in customer acquisition and retention rates.

Expansion into new market segments.

Revenue growth percentage per quarter.

Number of new corporate/retail clients acquired.

Retention rate of existing clients.

Team productivity and target achievement levels.

Market share growth relative to competitors.

Bachelor’s degree in Business, Marketing, or related field (Master’s degree is an advantage).

Minimum of 7 years’ progressive sales experience, with at least 3 in a managerial role within telecoms, broadband, or ICT.

Proven track record of meeting or exceeding sales targets.

Strong leadership, negotiation, and analytical skills.

Excellent communication and interpersonal abilities.

The Sales Manager will report directly to the Managing Director/Chief Commercial Officer. They will supervise the sales team, including corporate

Our client, a leader in the recycling sector, is seeking an ambitious and results-driven Sales Manager (male preferred) to lead B2B and B2C sales of recycled physical products such as tiles, bags, and related items. The ideal candidate will be responsible for developing and executing strategic sales plans, leading a high-performing sales team, and driving revenue growth while maintaining strong client relationships.

Develop and execute innovative sales strategies to exceed company revenue targets.

Analyze market trends, customer behavior, and competitor activities to identify growth opportunities.

Create detailed sales plans covering resource allocation, sales channels, and promotional campaigns.

Lead, motivate, and manage a diverse sales team to achieve corporate objectives.

Provide regular training on product knowledge, sales techniques, and market positioning.

Set clear team and individual performance goals, conducting regular performance reviews.

Conduct in-depth market research to understand customer needs and emerging trends.

Build and maintain strong relationships with key clients to ensure loyalty and satisfaction.

Use CRM tools to track sales activities and enhance customer experience.

Prepare accurate sales forecasts, performance reports, and market analyses for management.

Manage departmental budgets, ensuring optimal cost-effectiveness and ROI.

Monitor and control expenses, recommending financial optimization strategies.

Evaluate and refine sales processes to increase efficiency and conversion rates.

Standardize procedures and implement best practices to streamline operations.

Collaborate with internal teams to remove operational bottlenecks.

Set and communicate measurable sales targets aligned with company objectives.

Monitor team performance, implementing corrective measures where needed.

Recognize and reward outstanding sales achievements.

Education: HND/B.Sc. in Marketing, Communications, Business Administration, or related field.

Experience: Minimum 5 years in sales, including at least 3 years in a senior position (e.g., Regional Sales Manager, Area Sales Manager).

Sales Track Record: Proven success in meeting or exceeding sales targets in physical product sales (B2B & B2C).

Industry Knowledge: Familiarity with the recycling or manufacturing sector is a strong advantage.

Leadership Skills: Experience managing and mentoring high-performance sales teams.

Communication Skills: Strong presentation, negotiation, and interpersonal abilities.

Analytical Skills: Proficiency in analyzing KPIs, ROI, and market data.

Problem-Solving: Strong conflict resolution and decision-making skills.

Organizational Skills: Ability to manage multiple priorities and deadlines effectively.

The Sales Manager will report directly to the Chief Operating Officer (COO) , providing regular updates on sales performance, market trends, and team progress.

Competitive salary with performance-based incentives.

Career growth opportunities in a leading eco-friendly company.

Health and wellness benefits.

Work-life balance within a supportive company culture.

Training and development programs for career progression.

The opportunity to make a meaningful impact in a sustainability-focused business.

A comprehensive sales person for products like printer/photocopier canon /  fuji products / lubricants / Epson products.  Its a junior position for locations Lagos, Nigeria.

Job Purpose: 

The position will contribute to development of the product strategy within assigned segment by providing compelling product and consumer insights, analyzing market trends to advise on new product options, determine optimal product pricing, target, and channel, and enhance product promotions.

Key Duties/ Responsibilities:

Key Results Areas:

Qualifications, Knowledge and Experience:

Key Competencies:

Salary 1500$-1800$ BACHELOR POSITION 

EXPAT STATUS ALL BENEFITS

 LOCATION LAGOS, Nigeria

Note: Only shortlisted candidates will be contacted.