What Marketing Strategist Jobs are in Nigeria?

Showing 20 Marketing Strategist jobs in Nigeria

Senior Marketing Strategist

610101 Makurdi / Remote Placements24

Posted 15 days ago

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Job Description

full-time
About the Role

Our client is seeking a highly experienced and strategic Senior Marketing Strategist to lead the development and execution of comprehensive marketing plans. This is a fully remote role, perfect for a seasoned marketing professional looking to make a significant impact from anywhere. You will be responsible for defining market opportunities, developing go-to-market strategies, and guiding integrated marketing campaigns across various channels. The ideal candidate possesses exceptional analytical skills, a deep understanding of market dynamics, and a proven ability to drive business growth through innovative marketing approaches. You must be a visionary leader, capable of inspiring teams and collaborating effectively with stakeholders at all levels. This role requires a data-driven mindset combined with creative problem-solving to address complex marketing challenges and identify new avenues for expansion.

Key Responsibilities
  • Develop and refine comprehensive marketing strategies aligned with long-term business objectives.
  • Conduct in-depth market research, competitive analysis, and customer segmentation to identify growth opportunities.
  • Define and execute go-to-market strategies for new products and services.
  • Oversee the planning and execution of integrated marketing campaigns across digital, traditional, and other relevant channels.
  • Analyze campaign performance, measure ROI, and provide strategic recommendations for continuous improvement.
  • Collaborate closely with product, sales, and executive teams to ensure marketing initiatives support overall business goals.
  • Lead and mentor marketing teams, fostering a culture of innovation and high performance.
  • Manage marketing budgets effectively, ensuring optimal allocation of resources and maximizing return on investment.
  • Identify and evaluate emerging marketing trends, technologies, and best practices.
  • Develop and maintain strong relationships with key stakeholders, agencies, and partners.
  • Champion data-driven decision-making and continuous optimization of marketing efforts.
  • Communicate strategic plans and performance updates clearly to senior leadership.
Requirements
  • Master's degree in Marketing, Business Administration, or a related field.
  • Minimum of 8 years of progressive experience in marketing strategy, with a strong track record of success.
  • Demonstrated expertise in developing and implementing complex, multi-channel marketing strategies.
  • Proven ability to conduct advanced market research and competitive analysis.
  • Strong understanding of digital marketing channels (SEO, SEM, social media, content, email) and their strategic application.
  • Exceptional leadership, team management, and interpersonal skills.
  • Excellent analytical, strategic thinking, and problem-solving abilities.
  • Outstanding written and verbal communication and presentation skills.
  • Experience managing significant marketing budgets and demonstrating measurable ROI.
  • Proficiency with marketing analytics, CRM, and marketing automation platforms.
  • Ability to work independently, lead remote teams, and manage complex projects effectively.
  • Experience in launching new products or entering new markets is highly desirable.
Benefits

This role is fully remote, offering unparalleled flexibility and work-life balance. Our client provides a top-tier compensation package, including a competitive salary, performance-based bonuses, and equity options. Comprehensive health, dental, and vision insurance are provided. Extensive opportunities for professional development, leadership training, and executive coaching. Generous paid time off and flexible working hours. Be part of a visionary leadership team driving significant company growth. Access to advanced analytics and strategic planning tools. Regular virtual leadership retreats and team-building activities. A culture that values innovation, strategic thinking, and results. The opportunity to shape the future marketing direction of a successful organization.

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Online Sports Marketing Strategist

700211 Sokoto / Remote Placements24

Posted 15 days ago

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Job Description

full-time
About the Role Our client, a forward-thinking organization within the leisure and sports industry, is seeking a creative and results-driven Online Sports Marketing Strategist . This is a fully remote position, offering an exceptional opportunity for a talented marketer to shape and execute digital strategies that enhance brand visibility and engagement. You will be responsible for developing and implementing comprehensive online marketing campaigns across various digital channels, including social media, content marketing, SEO/SEM, and email marketing. The ideal candidate possesses a deep understanding of the sports landscape, a passion for digital innovation, and a proven ability to drive measurable results. As a remote team member, you will collaborate with cross-functional teams, leverage digital tools for project management and communication, and work autonomously to achieve campaign objectives. This role requires a strategic thinker with a flair for creative content development and a strong analytical mindset to track campaign performance and optimize strategies. We are looking for an individual who can translate market trends and audience insights into effective marketing actions, ultimately driving fan engagement, participation, and revenue. The success of this role is measured by the ability to build and maintain a strong online presence for our client, ensuring their message resonates with the target audience in the competitive sports market. This position is ideal for a self-motivated professional who can thrive in a virtual environment and contribute innovative ideas to a growing brand. Key Responsibilities
  • Develop and execute integrated online marketing strategies to promote sports events, leagues, and related products/services.
  • Manage social media channels, creating engaging content, and fostering community interaction.
  • Oversee search engine optimization (SEO) and search engine marketing (SEM) campaigns to improve online visibility and drive traffic.
  • Develop and implement content marketing strategies, including blog posts, articles, videos, and infographics.
  • Plan and execute email marketing campaigns to nurture leads and engage existing audiences.
  • Analyze campaign performance using web analytics tools and provide regular reports on key metrics and ROI.
  • Identify and engage with influencers and brand ambassadors within the sports community.
  • Collaborate with graphic designers and content creators to produce compelling marketing materials.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices in the sports industry.
  • Manage marketing budgets effectively and ensure campaigns are delivered on time and within scope.
Requirements
  • Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
  • Minimum of 4 years of experience in digital marketing, with a focus on the sports industry.
  • Proven track record of developing and executing successful online marketing campaigns.
  • Strong knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency with marketing analytics tools (e.g., Google Analytics, social media analytics).
  • Excellent written and verbal communication skills, with strong copywriting abilities.
  • Experience with content management systems (CMS) and marketing automation platforms is a plus.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Creative thinking and a passion for sports and marketing innovation.
  • Familiarity with sports fan behavior and engagement strategies.
Benefits
  • Competitive salary and performance-based bonuses.
  • Fully remote work arrangement.
  • Opportunity to work on exciting projects within the sports domain.
  • Access to modern marketing technologies and platforms.
  • Continuous learning and professional development.
  • Collaborative and innovative virtual team environment.
  • Contribute to the growth of a leading sports brand.
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Social Media Marketing Strategist

200210 Ibadan / Remote Placements24

Posted 15 days ago

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Job Description

full-time
About the Role

Our client is looking for a dynamic and innovative Social Media Marketing Strategist to lead their social media presence and engagement efforts. This fully remote role is perfect for a creative individual who understands the power of social media to build communities, drive brand awareness, and generate leads. You will be responsible for developing and implementing cutting-edge social media strategies across various platforms, creating engaging content, and analyzing performance to ensure optimal results. The ideal candidate has a proven track record of growing social media followings, fostering online communities, and leveraging social media for business objectives. You will work closely with marketing and creative teams to craft compelling campaigns that resonate with our client's target audience.

Key Responsibilities
  • Develop and implement comprehensive social media strategies aligned with marketing goals and brand identity.
  • Manage and grow the client's presence across key social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube).
  • Create, curate, and schedule engaging and relevant content, including text, images, videos, and stories.
  • Monitor social media channels for industry trends, relevant conversations, and user-generated content.
  • Engage with followers, respond to comments and messages in a timely and professional manner, and foster community growth.
  • Develop and manage social media advertising campaigns to increase reach, engagement, and conversions.
  • Analyze social media performance using relevant tools and generate reports on key metrics, insights, and recommendations.
  • Stay up-to-date with the latest social media trends, platform updates, and best practices.
  • Collaborate with the creative team to develop compelling visual assets and multimedia content.
  • Identify and engage with influencers and brand advocates.
Requirements
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 3-5 years of experience in social media marketing, with a focus on strategy development and execution.
  • Proven success in growing social media audiences and engagement for brands.
  • Demonstrable experience managing paid social media advertising campaigns.
  • Excellent understanding of various social media platforms, their algorithms, and best practices.
  • Strong content creation skills (writing, basic design, video editing).
  • Proficiency in social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
  • Excellent communication, interpersonal, and community management skills.
  • Ability to work independently and manage multiple projects in a remote environment.
  • Creative thinking and a keen eye for detail.
Benefits

This fully remote position offers a competitive salary, performance bonuses, and opportunities for professional development. Our client provides a flexible work schedule and the chance to make a significant impact on their brand's digital footprint from anywhere. Join a growing team and help shape the conversation around our client's products and services.

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Remote Senior Sports Marketing Strategist

231101 Asaba / Remote Placements24

Posted 15 days ago

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Job Description

full-time
About the Role Our client, a dynamic leader in the global sports entertainment industry, is seeking a highly motivated and experienced Senior Sports Marketing Strategist to join their expanding team. This is a fully remote, impactful position that requires a proactive individual with a proven track record in developing and executing cutting-edge marketing campaigns. You will be instrumental in shaping our client's brand presence and driving engagement with sports enthusiasts worldwide. This role offers the unique opportunity to work from anywhere in Nigeria, contributing to a forward-thinking company that values innovation and collaboration in a virtual environment. We are looking for someone who can leverage their strategic thinking and creative prowess to elevate our client's profile within the competitive leisure and sports sector. Key Responsibilities
  • Develop and implement comprehensive marketing strategies across various digital and traditional channels to promote sports events and related products.
  • Conduct market research and competitive analysis to identify new opportunities and emerging trends in the sports and leisure industry.
  • Create engaging content, including social media posts, blog articles, email campaigns, and press releases, tailored to target audiences.
  • Manage marketing budgets effectively, ensuring optimal allocation of resources for maximum ROI.
  • Collaborate with internal teams, including sales, product development, and event management, to ensure cohesive campaign execution.
  • Analyze campaign performance data and generate reports to track key metrics and inform future strategies.
  • Build and maintain strong relationships with media partners, influencers, and stakeholders in the sports community.
  • Oversee the creation of promotional materials, including videos, graphics, and website content, ensuring brand consistency.
  • Stay abreast of the latest marketing technologies and best practices to continuously improve campaign effectiveness.
  • Spearhead digital marketing initiatives, including SEO, SEM, social media marketing, and content marketing.
Requirements
  • Bachelor's degree in Marketing, Communications, Sports Management, or a related field. A Master's degree is a plus.
  • Minimum of 5 years of progressive experience in sports marketing or a related field.
  • Demonstrated success in developing and executing data-driven marketing strategies that achieve measurable results.
  • Excellent understanding of digital marketing channels, including social media platforms, SEO/SEM, email marketing, and content marketing.
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
  • Exceptional written and verbal communication skills, with a knack for crafting compelling narratives.
  • Proficiency in marketing automation tools and CRM software.
  • Proven ability to manage multiple projects simultaneously in a fast-paced, remote environment.
  • Creative thinking and problem-solving abilities.
  • Passion for sports and a deep understanding of the sports industry landscape.
Benefits Our client offers a competitive remuneration package, including a generous annual salary and performance-based bonuses. As this is a fully remote role, you will enjoy the flexibility and autonomy of working from your preferred location in Asaba, Delta, NG or elsewhere. We provide comprehensive health insurance coverage and opportunities for professional development and continuous learning through online courses and workshops. You will be part of a supportive and collaborative global team, with access to cutting-edge tools and technologies. This position also includes paid time off for holidays and personal leave, fostering a healthy work-life balance. We believe in empowering our employees and offer clear career progression pathways within the organization. Join us and shape the future of sports marketing from anywhere!
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Senior Digital Marketing Strategist (Remote)

202001 Asaba / Remote Placements24

Posted 15 days ago

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Job Description

full-time
About the Role Our client, WhatJobs Direct, is seeking a highly experienced and innovative Senior Digital Marketing Strategist to join our dynamic team. This is a fully remote position, offering the flexibility to work from anywhere within Nigeria. You will be instrumental in developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. This role requires a strategic thinker with a deep understanding of the digital landscape, a passion for data-driven decision-making, and the ability to lead and inspire. We are looking for a proactive individual who thrives in a remote-first environment and is adept at collaborating across various teams to achieve ambitious marketing goals. Your expertise will be crucial in shaping our client's online presence and ensuring their marketing efforts are both effective and efficient. Key Responsibilities
  • Develop and implement integrated digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing.
  • Analyze campaign performance data, identify trends, and provide actionable insights to optimize strategies and maximize ROI.
  • Manage and oversee the creation of engaging and compelling digital content tailored to specific target audiences.
  • Conduct market research and competitive analysis to identify new opportunities and stay ahead of industry trends.
  • Collaborate with cross-functional teams (e.g., sales, product development, design) to ensure marketing initiatives align with overall business objectives.
  • Manage digital advertising budgets and allocate resources effectively to achieve campaign goals.
  • Stay current with the latest digital marketing tools, technologies, and best practices.
  • Lead and mentor junior marketing team members in a remote setting.
Requirements
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 5 years of progressive experience in digital marketing, with a proven track record of developing and executing successful campaigns.
  • Strong expertise in SEO, SEM, social media marketing, content strategy, and email marketing platforms.
  • Proficiency in using marketing analytics tools (e.g., Google Analytics, Adobe Analytics) to measure and report on campaign performance.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional communication, presentation, and interpersonal skills, with the ability to articulate complex ideas clearly.
  • Demonstrated ability to manage multiple projects simultaneously in a fast-paced, remote environment.
  • Experience with CRM systems and marketing automation platforms is highly desirable.
  • A deep understanding of the digital marketing ecosystem and current trends.
Benefits
  • Competitive annual salary of NGN.
  • Comprehensive health, dental, and vision insurance.
  • Generous paid time off and holidays.
  • Opportunities for professional development and continuous learning.
  • A fully remote work environment fostering work-life balance.
  • Access to the latest marketing tools and technologies.
  • Collaborative and supportive team culture focused on innovation and growth.
  • Potential for career advancement within a growing organization.
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Remote Sports Marketing and Brand Strategist

450101 Umuahia / Remote Placements24

Posted 14 days ago

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Job Description

full-time
About the Role Our client is seeking an innovative and experienced Remote Sports Marketing and Brand Strategist to develop and execute compelling marketing campaigns that enhance our brand presence and drive engagement. This role is ideal for a creative thinker with a proven ability to connect with sports audiences across various digital and traditional platforms. Operating remotely, you will be responsible for shaping our brand narrative, developing marketing collateral, and managing social media presence to resonate with athletes, fans, and stakeholders globally. Your expertise in digital marketing, content creation, and brand storytelling will be key to elevating our position in the competitive sports industry. The role requires a self-starter who thrives in a dynamic, remote work environment. Key Responsibilities
  • Develop and implement comprehensive marketing strategies aligned with the company's brand vision and business objectives.
  • Create engaging and high-quality content for various marketing channels, including social media, websites, email newsletters, and press releases.
  • Manage and grow the company's social media presence across relevant platforms, fostering community interaction and brand loyalty.
  • Oversee the creation of marketing collateral, promotional materials, and advertising campaigns.
  • Conduct market research and analysis to identify trends, opportunities, and competitive insights.
  • Collaborate with internal teams (e.g., sales, product development) to ensure consistent brand messaging.
  • Measure and report on the effectiveness of marketing campaigns, using data to optimize future strategies.
  • Build and maintain relationships with media outlets, influencers, and strategic partners.
  • Manage the marketing budget, ensuring efficient allocation of resources and a strong return on investment.
  • Stay updated on the latest marketing techniques, digital trends, and best practices in the sports industry.
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
  • Minimum of 6 years of experience in marketing, brand management, or a similar role, with a significant focus on the sports industry.
  • Proven success in developing and executing digital marketing campaigns, social media strategies, and content marketing initiatives.
  • Excellent copywriting, editing, and creative content generation skills.
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Proficiency in marketing automation tools, social media management platforms, and analytics software.
  • Exceptional communication and presentation skills, capable of articulating complex strategies clearly.
  • Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • A deep understanding of sports culture and the ability to translate it into compelling brand narratives.
Benefits Our client offers a competitive salary, flexible remote work arrangements, and the opportunity to shape the brand narrative of a growing sports organization. We provide a supportive virtual work environment, access to professional development resources, and the chance to work on exciting marketing initiatives that impact the global sports community. Join us and contribute your expertise to building a powerful sports brand from anywhere.
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Digital Marketing Strategist

Posted 15 days ago

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Job Description

full-time
About the Role Our client, a dynamic and rapidly growing organization in the marketing sector, is seeking a talented and experienced Digital Marketing Strategist to join their team. This is an exciting opportunity to shape and execute innovative marketing campaigns that drive brand awareness, customer engagement, and revenue growth. The ideal candidate will possess a deep understanding of the digital marketing landscape, a passion for data-driven decision-making, and a proven track record of success in developing and implementing effective strategies. You will be instrumental in defining our client's digital presence and ensuring its competitiveness in the evolving market. This role offers a strategic focus within a collaborative environment, where your insights will directly impact business outcomes. Located in **Jos, Plateau, NG**, this position offers a blend of in-office collaboration and remote flexibility, fostering a balanced work-life environment. We are looking for a proactive individual who thrives in a fast-paced setting and is eager to contribute to our client's continued success.

Key Responsibilities
  • Develop, implement, and manage comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email marketing, content marketing, and display advertising.
  • Conduct market research and competitor analysis to identify opportunities and inform strategic decisions.
  • Define key performance indicators (KPIs) for all digital marketing campaigns and track performance against these metrics.
  • Analyze campaign data and provide actionable insights and recommendations for optimization.
  • Manage and oversee the creation of engaging and relevant content for digital platforms.
  • Collaborate with cross-functional teams, including sales, product development, and design, to ensure brand consistency and achieve marketing objectives.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
Requirements
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on strategy development and execution.
  • Proven experience in managing SEO/SEM, email marketing, social media, and display advertising campaigns.
  • Excellent analytical skills with the ability to interpret complex data and translate it into strategic actions.
  • Proficiency in marketing automation and CRM software.
  • Strong understanding of website analytics tools (e.g., Google Analytics).
  • Exceptional written and verbal communication skills.
  • Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
  • Experience working within the **Plateau** region is a plus, but not essential.
Benefits Our client offers a competitive salary package, comprehensive health benefits, and opportunities for professional development. Employees enjoy a flexible working arrangement, access to cutting-edge marketing tools, and a supportive team environment. Join a company that values innovation and employee growth, making a real impact in **Jos**. Additional benefits include paid time off, retirement savings plans, and opportunities for career advancement within a thriving organization.
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Content Marketing Strategist

Posted 15 days ago

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Job Description

full-time
About the Role

Our client, a pioneering tech startup focused on innovative software solutions, is seeking a creative and data-driven Content Marketing Strategist to join their team in Ado-Ekiti, Ekiti, NG . This role is crucial for building brand authority and engaging our target audience through compelling content. You will be responsible for developing and executing a content strategy that drives traffic, generates leads, and supports customer engagement. The ideal candidate is a skilled storyteller with a knack for understanding complex technical concepts and translating them into accessible and engaging content. You will work closely with marketing, product, and sales teams to ensure content is aligned with business goals and resonates with our audience. This is an excellent opportunity for a passionate content creator to shape the narrative of a growing technology company.

Key Responsibilities
  • Develop and implement a comprehensive content marketing strategy that supports business objectives and increases brand awareness.
  • Create and manage a content calendar, ensuring a consistent flow of high-quality content across various platforms.
  • Write and edit engaging content, including blog posts, articles, white papers, case studies, social media updates, and website copy.
  • Conduct keyword research and optimize content for search engines (SEO) to improve organic visibility.
  • Analyze content performance metrics and use insights to refine the content strategy and improve engagement.
  • Collaborate with designers and videographers to create multimedia content.
  • Work with product and sales teams to ensure content accurately reflects product features and benefits.
  • Promote content through various channels, including social media, email newsletters, and partner outreach.
Requirements
  • Bachelor's degree in Marketing, Journalism, Communications, English, or a related field.
  • Minimum of 4 years of experience in content marketing, copywriting, or a related role.
  • Proven ability to create high-quality, engaging content for a B2B audience.
  • Strong understanding of SEO principles and best practices.
  • Experience with content management systems (CMS) such as WordPress.
  • Excellent written and verbal communication skills, with impeccable grammar and editing abilities.
  • Proficiency in analytics tools (e.g., Google Analytics) to measure content performance.
  • Creative thinking and a passion for storytelling.
Benefits
  • Opportunity to work with cutting-edge technology and a fast-paced startup environment.
  • Flexible work arrangements with hybrid work options.
  • Competitive salary and potential for stock options.
  • Regular professional development and training opportunities.
  • A collaborative and innovative company culture.
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Remote Content Marketing Strategist

700101 Kano / Remote Placements24

Posted 15 days ago

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Job Description

full-time
About the Role

Our client, a forward-thinking technology firm, is seeking a creative and strategic Remote Content Marketing Strategist to join their globally distributed team. This is a 100% remote position, accessible to candidates across Nigeria . You will be instrumental in shaping and executing our client's content marketing vision, aiming to build brand authority, engage target audiences, and drive inbound leads. The ideal candidate possesses a blend of exceptional writing skills, a deep understanding of content strategy principles, and a proven ability to measure content effectiveness. This role requires a proactive individual who can ideate, create, and manage compelling content across multiple platforms, all from the comfort of their home office.

Key Responsibilities
  • Develop and execute a comprehensive content marketing strategy aligned with business goals and target audience needs.
  • Create and manage a content calendar, ensuring timely publication of high-quality content across blog, website, social media, email newsletters, and other relevant channels.
  • Write, edit, and proofread engaging and informative content, including blog posts, articles, whitepapers, case studies, website copy, and social media updates.
  • Conduct keyword research and SEO analysis to optimize content for search engines, driving organic traffic.
  • Collaborate with designers and other marketing team members to produce visually appealing and effective content assets.
  • Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and use data to refine content strategy and improve results.
  • Stay abreast of industry trends, competitor content, and audience insights to identify new content opportunities.
  • Manage content distribution across various channels to maximize reach and engagement.
  • Build relationships with subject matter experts and influencers to generate valuable content.
Requirements
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • 3-5 years of experience in content marketing, content strategy, or a closely related role.
  • Exceptional writing, editing, and storytelling skills with a portfolio showcasing diverse content types.
  • Proven ability to develop and execute successful content marketing strategies.
  • Strong understanding of SEO best practices and keyword research tools.
  • Experience with content management systems (CMS) and marketing automation platforms.
  • Proficiency in analyzing content performance using tools like Google Analytics.
  • Excellent organizational and project management skills, with the ability to manage multiple projects concurrently.
  • Ability to work independently and effectively in a remote team environment.
  • Experience in the tech industry is a significant advantage.
Benefits
  • Competitive compensation package.
  • Fully remote work flexibility, allowing you to work from any location in Nigeria.
  • Opportunity to define and drive content strategy for a growing tech company.
  • Professional development opportunities, including courses and conferences.
  • Supportive and collaborative virtual team environment.
  • Contribution to impactful projects with clear visibility.
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Senior Digital Marketing Strategist

Posted 15 days ago

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Job Description

full-time
About the Role

Our client, a leading player in the dynamic Nigerian market, is seeking a highly experienced and innovative Senior Digital Marketing Strategist to join their growing team in Lagos . This pivotal role will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns that drive brand awareness, customer engagement, and ultimately, business growth. The ideal candidate will possess a deep understanding of the digital landscape, a data-driven approach to marketing, and a proven track record of success in delivering measurable results. You will be instrumental in shaping our client's online presence and ensuring their message resonates with their target audience across various digital channels. This is an exciting opportunity to make a significant impact within a forward-thinking organization.

Key Responsibilities
  • Develop and execute data-informed digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns on platforms such as Google Ads and Facebook Ads to achieve target ROI.
  • Conduct market research and competitor analysis to identify new opportunities and trends.
  • Analyze campaign performance metrics, generate detailed reports, and provide actionable insights for continuous improvement.
  • Collaborate with internal teams (sales, product, design) to ensure brand consistency and campaign alignment.
  • Oversee the creation of engaging and high-quality content for various digital platforms.
  • Manage the digital marketing budget effectively, allocating resources to maximize impact.
  • Stay abreast of the latest digital marketing technologies and best practices.
  • Develop and implement strategies to enhance website traffic and lead generation.
  • Monitor and report on key performance indicators (KPIs) related to digital marketing efforts.
Requirements
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 5-7 years of progressive experience in digital marketing, with a focus on strategy development and execution.
  • Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager, and CRM platforms.
  • Strong analytical skills with the ability to interpret complex data and translate it into strategic recommendations.
  • Excellent written and verbal communication skills, with the ability to craft compelling marketing copy.
  • Demonstrated experience in managing digital marketing budgets and reporting on campaign ROI.
  • Experience working in the Nigerian market is highly advantageous.
  • Ability to work independently and as part of a collaborative team in a fast-paced environment.
  • Strong project management and organizational skills.
Benefits

Our client offers a competitive salary package commensurate with experience and expertise. In addition to a lucrative remuneration, employees enjoy comprehensive health insurance, opportunities for professional development and continuous learning, a supportive work environment, and the chance to be part of a company that values innovation and employee growth. This role provides a significant platform for career advancement within the digital marketing domain. We offer a dynamic workspace and encourage a healthy work-life balance for all our team members.

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