360 Marketing Head jobs in Nigeria

Are you a passionate individual with a solid foundation in digital marketing concepts? We are seeking a dedicated Digital Marketing and Brand Manager to join our team. This role offers a unique opportunity to apply your knowledge and gain hands-on experience in executing digital marketing strategies within a dynamic environment. As a Digital Marketing and Brand Manager, you'll have the chance to lead various digital campaigns, analyze performance metrics, and refine your skills under the guidance of seasoned professionals.

Job Responsibilities:

Campaign Execution:

Content Development:

Analytics and Reporting:

SEO Support:

Social Media Engagement:

Email Marketing Assistance:

Research and Innovation:

Collaboration:

Brand Management:

Event Attendance:

A Head of Marketing requires a blend of strategic thinking, leadership, and practical marketing skills. Key qualifications include a strong understanding of marketing principles, excellent communication and interpersonal skills, and the ability to lead and motivate a team. They also need a data-driven mindset, analytical skills, and the ability to adapt to a rapidly changing marketing landscape. Specific Qualifications:

• Educational Background: A bachelor's degree in marketing, business administration, or a related field is often a prerequisite. A master's degree (MBA or specialized marketing master's) can be advantageous for career advancement.
• Experience:Several years of experience in marketing, with a proven track record of success, is essential.
• Strategic Thinking:The ability to develop and execute effective marketing strategies aligned with business goals is crucial.
• Leadership Skills:Strong leadership qualities are needed to manage and inspire a marketing team.
• Communication Skills:Excellent verbal and written communication skills are necessary for interacting with various stakeholders.
• Analytical Skills:The ability to analyze data, understand market trends, and make informed decisions is vital.
• Adaptability:A Head of Marketing must be able to adapt to the ever-evolving marketing landscape and embrace new technologies.
• Creative Thinking:The ability to develop innovative marketing campaigns that stand out from the competition is important.
• Budget Management:A strong understanding of budgeting and resource allocation is essential.
• Digital Marketing Expertise:Familiarity with various digital marketing channels and tools is increasingly important.
• Industry Knowledge:Staying updated on industry best practices and emerging trends is crucial.
• Interpersonal Skills:Building strong relationships with team members and other departments is vital.
• Problem-Solving Skills:The ability to identify and resolve marketing challenges effectively is essential.
• Results-Oriented:A Head of Marketing should be focused on achieving measurable results and driving business growth.
• Integrity and Professionalism:Maintaining a high level of integrity and professionalism in representing the company's brand is important.

Job Type: Full-time

Pay: ₦100, ₦120,000.00 per month

Application Deadline: 30/08/2025

Job Description: Head of Marketing

Job Title: Head of Marketing

Department: Marketing & Business Development

Reporting To: General Manager

Employment Type: Full-Time

Experience Required: 6–10 years in marketing, brand management, or business growth roles

Position Overview

The Head of Marketing is responsible for driving brand visibility, customer acquisition, and market expansion across both B2B and B2C segments. The role oversees strategic planning, campaign execution, partnerships, and public relations to position the business competitively and grow revenue.

Key Responsibilities

• Develop and implement marketing strategies that align with company goals

• Lead digital, offline, and experiential marketing campaigns

• Build and manage brand partnerships, collaborations, and sponsorships

• Oversee customer engagement, retention, and public relations initiatives

• Conduct market research to identify trends and opportunities

• Coordinate brand messaging across all communication channels

• Manage marketing budgets, performance metrics, and ROI tracking

• Supervise and mentor marketing team members

Requirements & Skills

• Bachelor's Degree in Marketing, Communications, Business, or related field

• Advanced certifications or MBA is an added advantage

• Proven track record in brand strategy, digital marketing, and campaign execution

• Strong leadership, communication, and negotiation skills

• Experience in B2B and B2C market development

• Proficiency in social media management, analytics tools, and marketing platforms

• Creative thinking with strong analytical and planning ability

Performance Indicators (KPIs)

• Brand visibility and market reach

• Lead generation and conversion rates

• Growth in customer acquisition and retention

• Campaign performance and ROI

• Strength of partnerships and public perception

• Marketing budget efficiency

Job Type: Full-time

Pay: From ₦350,000.00 per month

Job Title: Head of Marketing

Location: Ikeja, Lagos.

Salary: 1,000,000 - 1,500,000

Job Summary:

We are looking for a creative and seasoned head of marketing to spearhead our marketing initiatives and propel company expansion. You will create and implement marketing plans as our client's head of marketing in order to raise sales, build our clientele, and raise brand awareness.

Key Responsibilities:

1. Develop and execute marketing strategies: Create and implement comprehensive marketing plans to achieve business objectives, including brand awareness, sales, and customer acquisition.

2. Lead the marketing team: Manage and motivate a team of marketing professionals, providing guidance and support to ensure successful campaign execution.

3. Brand management: Develop and maintain our brand identity, ensuring consistency across all marketing channels and customer touchpoints.

4. Digital marketing: Oversee the development and execution of digital marketing campaigns, including email, social media, search engine optimization (SEO), and paid advertising.

5. Market research and analysis: Conduct market research and analyze customer data to inform marketing strategies and optimize campaign performance.

6. Budget management: Manage the marketing budget, ensuring effective resource allocation and ROI.

7. Collaborate with cross-functional teams: Work closely with sales, product, and customer service teams to ensure alignment and effective communication.

8. Monitor and report performance: Track key performance indicators (KPIs), provide regular progress updates, and make data-driven decisions to optimize marketing strategies.

Requirements:

1. A Masters Degree in Marketing, Business, or a related field

2. Bachelor's degree in Marketing, Business, or a related field

3. Minimum 5-7 years of experience in marketing, preferably in the technology or retail industry

4. A track record of successfully creating and implementing marketing strategies.

5. Excellent team management and leadership abilities

6. Outstanding project management and communication abilities

7. Capacity for data analysis and data-driven decision-making

8. Knowledge of digital marketing platforms and tools

What We Offer:

1. A competitive benefits and salary package

2. The chance to work for a top retailer of technology

3. A dynamic and cooperative workplace

4. Opportunities for professional development and advancement

If you're a motivated and innovative marketing professional looking to make an impact, please submit your application

Qualified and Interested Candidate Forward your CVS to - or Send a WHATSAPP MESSAGE TO

Job Type: Full-time

Pay: ₦1,000, ₦1,500,000.00 per month

Education:

• Master's (Preferred)

Experience:

• Marketing: 5 years (Required)

Location:

• Ikeja (Preferred)

Job Title:
Head of Marketing – Fixed Deposit Mobilization (HNIs & Institutions)

Location:
Ilupeju, Lagos

Industry:
Microfinance Banking

Employment Type:
Full-time

Job Summary

The Head, Marketing will be responsible for developing and executing effective marketing strategies to promote the bank's products and services, drive customer acquisition and retention, and enhance brand visibility. The role requires a dynamic and innovative leader with strong experience in financial services marketing, excellent people management skills, and the ability to deliver measurable business growth.

Key Responsibilities

• Develop and implement strategic marketing plans to achieve business goals and increase market share.
• Lead brand management initiatives to strengthen the visibility and positioning of the bank in the microfinance sector.
• Drive customer acquisition, product adoption, and cross-selling of financial products.
• Oversee market research, competitor analysis, and customer insights to inform marketing strategies.
• Plan and execute advertising, promotions, digital campaigns, and community engagement activities.
• Collaborate with business units to design tailored marketing strategies for different customer segments (retail, SME, micro-credit).
• Monitor, evaluate, and report on the performance of marketing initiatives, ensuring ROI on campaigns.
• Manage external agencies, media partners, and vendors to deliver effective campaigns.
• Train, mentor, and lead the marketing team to deliver outstanding performance.
• Ensure compliance with regulatory standards in all marketing activities.

Requirements & Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field (MBA or professional certification such as CIM is an added advantage).
• Minimum of 7 years' relevant experience in marketing, preferably within the financial services or microfinance sector, with at least 3 years in a senior/leadership role.
• Strong knowledge of digital marketing, branding, and customer engagement strategies.
• Proven track record of designing and executing successful marketing campaigns.
• Excellent leadership, communication, and interpersonal skills.
• Strong analytical skills with the ability to translate data into actionable insights.
• Innovative, result-driven, and target-oriented personality.

ABOUT US

Isaacs Consolidate is a dynamic business group that thrives at the intersection of innovation, strategy, and excellence. We operate through three specialized subsidiaries, each dedicated to delivering top-tier services across distinct industries:

Inscribe Fables
– Crafting compelling narratives through expert copywriting, content strategy, and brand storytelling to elevate businesses and drive conversions.

TechSphere Innovations
– Delivering cutting-edge IT solutions and project management strategies to streamline operations and foster business growth.

Sniper Entry
– Providing elite forex mentorship and training, equipping traders with the skills and insights needed to navigate the financial markets with confidence.

At Isaacs Consolidate, we are committed to transforming businesses and individuals through innovation, expertise, and strategic execution. With core values of Integrity, Collaboration, Inclusiveness, Innovation, and Excellence, we are dedicated to empowering our audience and creating impactful solutions. Join us as we expand our reach and enhance our brand presence.

ROLE OVERVIEW

Isaacs Consolidate is seeking a passionate and strategic Volunteer Head of Marketing & Brand Strategy to lead our merged marketing team. This individual will oversee brand visibility, campaign execution, and digital engagement across our three subsidiaries: Sniper Entry, Inscribe Fables, and TechSphere Innovations.

You'll be instrumental in aligning marketing efforts across departments, building consistent brand narratives, and driving engagement across multiple platforms. While this is a volunteer role, it offers the opportunity to lead a team, build impactful campaigns, and contribute to a fast-growing organization making waves in forex education, digital content, and IT innovation.

WHAT YOU'LL DO

• Marketing Strategy & Planning: Develop and oversee integrated marketing strategies for the company and all subsidiaries.
• Team Leadership: Supervise and coordinate the activities of volunteer marketers, graphic designers, content creators, and social media assistants.
• Campaign Development: Conceptualize, plan, and execute creative campaigns that drive visibility, sales, and engagement.
• Brand Management: Ensure consistency of voice, style, and messaging across all digital and offline channels.
• Performance Tracking: Set KPIs, monitor metrics, and present performance reports with actionable insights.
• Collaboration: Work closely with other departments to ensure marketing supports their goals.
• Community Engagement: Oversee email newsletters, webinars, events, and social media engagement strategies.

WHO WE ARE LOOKING FOR

We are looking for someone who has:

• Bachelor's degree or equivalent.
• Interest in IT systems and operations.
• Proven experience in marketing, branding, or communications.
• Strong leadership and team coordination skills.
• Excellent written and verbal communication.
• Familiar with social media management, digital advertising, or SEO tools.
• A creative thinker with the ability to turn ideas into action.
• Passionate about volunteering and making meaningful impact.

WHAT'S IN IT FOR YOU

You'll benefit from:

• Leadership experience with a multidisciplinary team.
• Real-life marketing portfolio across diverse sectors.
• A recommendation letter and performance-based rewards.
• Opportunity to convert into a paid/contract position in future phases.

Job Description

• We are looking for an organized Head of Marketing in the advertising and selling of our real estate properties and to create competitive advantages for our company in the real estate industry.
• The Head of Marketing responsibilities include generating unique sales plans, creating engaging advertisements, emails, and promotional literature, developing pricing strategies, and meeting marketing and sales human resource objectives.
• The sales and marketing manager represents the company's brand and drives strategies to increase product awareness by observing the real estate market, competitors, and industry trends.
• Strong interpersonal, leadership, and communication skills.
• Possess an in-depth knowledge and understanding of sales and marketing.

Responsibilities

• Promoting the company's existing brands and introducing new products to the market.
• Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.
• Gathering, investigating, and summarizing market data and trends to draft reports.
• Implementing new sales plans and advertising.
• Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities.
• Staying current in the industry by maintaining personal and professional networks.

Officer Requirements:

• A Bachelor's Degree in any field
• 3-5 years' experience in similar role.
• Understanding and knowledge of real estate sales and marketing.
• Strong analytical, organizational, and creative thinking skills.
• Excellent communication, interpersonal, and customer service skills.
• Knowledge of data analysis and report writing.
• The ability to understand and follow company policies and procedures.
• The ability to work under pressure.

Job Type: Full-time

We are seeking a dynamic, highly resourceful, and results-driven Head of Marketing & Partnerships to lead all offline marketing efforts, strategic partnerships, product activations, and experiential campaigns for our fast-growing e-commerce brand.

This role requires exceptional relationship-building, field execution, and creative marketing skills to drive brand awareness, foot traffic, sales growth, and market penetration — especially across malls, gyms, spas, fitness events, salons, supermarkets, and lifestyle hotspots.

You will serve as the bridge between the brand and the physical world, activating grassroots-level awareness and managing strategic partnerships while collaborating with the digital marketing team to ensure campaign synergy.

Key Responsibilities

Partnership Development & Management

• Identify, pitch, and onboard strategic offline partners: gyms, spas, salons, supermarkets, fitness studios, malls, corporate offices, hospitals, and event organizers.

• Design win-win partnership proposals (e.g. product placement, co-branded promos, influencer gyms, referral programs).

• Manage long-term partner relationships and ensure visibility, brand integrity, and mutual value.

• Coordinate all partnership deliverables: branded stands, flyers, sampling logistics, training of reps, etc.

Offline Marketing & Brand Activation

• Plan and execute market storms, roadshows, fitness events, mall activations, pop-up booths, in-store demos, and visibility campaigns.

• Launch community-based marketing strategies to penetrate high-traffic areas: residential estates, fitness clubs, mother/baby expos, wedding fairs, NYSC camps, etc.

• Work with creative teams and vendors to produce offline marketing materials: branded tents, flyers, banners, POS, posters, wearables, etc.

• Track and report offline campaign ROI and engagement metrics.

Guerrilla & Experiential Marketing

• Develop innovative non-traditional marketing tactics: flash mobs, branded influencer workouts, PR stunts, viral street activations.

• Leverage influencers or micro-creators for physical brand engagements in high-density locations (e.g. barbershops, markets, etc.).

• Drive buzz and virality through "shock & wow" brand moments.

Retail & POS Marketing

• Activate brand visibility at retail points: negotiate shelf placements, signage, shelf talkers, product bundling, and discount campaigns.

• Design in-store promotions and customer education touchpoints.

• Supervise retail promoters and ensure performance compliance.

Cross-Functional Marketing Collaboration

• Work closely with the online marketing team (ads, email, influencers) to ensure consistent messaging and synchronized campaigns.

• Provide field-level insights and customer feedback for digital content optimization.

• Support national product launches and social media campaigns with corresponding offline awareness.

Requirements

Must-Have Skills & Experience

• Minimum of 4–6 years experience in marketing, brand activation, or partnerships (preferably in FMCG, fitness, wellness, beauty, or e-commerce).

• Proven track record in executing market storms, field marketing, partnerships, and brand activations.

• Excellent negotiation and relationship management skills.

• Ability to thrive in fast-paced, target-driven environments.

• Strong project management and coordination abilities.

• Creative thinker with "outside-the-box" campaign ideas and execution excellence.

• Willingness to travel or work flexible hours based on activation schedules.

Job Type: Full-time

Pay: From ₦500,000.00 per month

About the Client

Our client is a reputable fashion retail conglomerate renowned for exceptional and high-quality craftsmanship of fashion pieces as well as the mass production of garments and clothing for schools, security agencies and corporate organizations. They operate across multiple physical locations, supported by a growing direct-to-consumer (B2C) presence.

Core Business Areas

• Retail & fashion sales of premium, direct-to-consumer fashion products

• Production of garments, fashion items and uniforms

• Mass market production to meet local and international market

• Capacity building and development

Role Title: Head of Marketing

Our client is seeking a highly creative, commercially driven, and consumer-focused Head of Marketing to join the senior management team. This role is responsible for leading the company's marketing function, strengthening its brand positioning, and driving customer engagement and sales through innovative campaigns and strategies.

Reporting directly to the CEO, the Head of Marketing will have full ownership of marketing strategy and execution, ensuring alignment between brand identity and customer experience. The ideal candidate will bring deep experience in retail and B2C marketing, with a proven ability to blend creativity with performance-driven results.

Key Responsibilities

Strategic Marketing Leadership:

• Develop and implement a robust marketing strategy that positions the brand as a market leader in its category.

• Align marketing initiatives with the overall business strategy, ensuring consistent brand voice and customer engagement across all channels.

• Monitor market trends, consumer insights, and competitor activity to identify opportunities for growth and innovation.

Performance & Digital Marketing:

• Lead integrated campaigns across digital, social, and offline channels to drive measurable results.

• Develop performance marketing initiatives to optimize customer acquisition, conversion, and retention.

• Explore and execute non-traditional marketing strategies to differentiate the brand.

Brand Development & Customer Connection:

• Ensure marketing communications speak the brand's language and connect authentically with the target customer.

• Oversee brand storytelling, creative direction, and campaign production to maintain premium positioning.

• Drive initiatives that enhance customer loyalty and advocacy.

Team Leadership & Collaboration:

• Lead, inspire, and mentor the marketing team, fostering a culture of creativity, accountability, and high performance.

• Collaborate cross-functionally with retail, sales, and product teams to ensure marketing campaigns support in-store and online objectives.

• Manage external partnerships with agencies, creatives, and vendors (excluding marketing agency placement for this role).

Qualifications & Experience

• Bachelor's degree in Marketing, Business, or related discipline; Master's degree is an advantage.

• Minimum of 5 years' proven B2C marketing experience with direct-to-consumer products preferably in fashion.

• Strong background in retail marketing—experience in the UK retail space is highly desirable.

• Proven ability to align marketing with brand identity and speak directly to the customer.

• Experience in performance marketing, digital campaigns, and non-traditional marketing strategies.

• Highly creative with strong technical expertise in leading a marketing function.

• Added advantage: prior experience with global fashion/retail brands (e.g., Next, Zara, Selfridges).

Role Location

Lagos (Mainland), Nigeria