13 Market Research jobs in Lagos

Market Research Business Development Lead – Lagos

Lagos, Lagos NGN6000000 - NGN12000000 Y NielsenIQ

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Job Description

Account Development at NielsenIQ plays a significant role in connecting with our FMCG clients, driving continuous sales and new business development.The work is varied and exciting as you would be contributing to both clients' and NielsenIQ's growth. You would be working in collaboration with all Commercial and Customer success associates. You would learn about our regular and value-adding analytical services and be in a position to promote NIQ services to existing and new client bases. You would gain a strong understanding of our business and a large internal and client network.

RESPONSIBILITIES:

  • Meet or exceed revenue target
  • Build client relationships through engagement, identifies business opportunities
  • Negotiate and close business deals and maintain extensive knowledge of NielsenIQ solutions as well as current market conditions
  • Maintain relationships with current clients, supporting and directly servicing part of the coming client requests
  • Day-to-day execution of set team sales targets following company strategy
  • Approach potential new customers, present to them, ultimately convert them into clients and grow business with them
  • Prepare Client proposals, contracts, orders to invoice
  • Supports maintenance of the revenue related documents, materials, tracking files
  • Drive and execute sales campaigns in close collaboration with Delivery teams

Qualifications

  • Higher education with a degree preferable in Economics, Marketing, Business or similar
  • At least 3 years of experience ideally from FMCG, distributor, retailer or marketing and/or research agency
  • Previous experience with NielsenIQ data and reports is a plus
  • Easily adaptable to new business intelligence tools, such as SalesForce, Microsoft Dynamics, Salesloft and other online tools and platforms
  • Good track record in previous analytical and/or sales roles
  • Recommendation from the previous employer is a plus
  • Very good knowledge of business English, both in writing and orally

#LI-AK8

Additional Information

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.

For more information, visit

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the

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Market Research Consultant Payroll System Feasibility Study

Lagos, Lagos NGN70000 - NGN120000 Y Beavista Enterprise

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Job Description

About Us

We are an IT solutions company exploring the development of a next-generation payroll system. Before moving forward with requirements gathering and MVP design, we want to ensure our strategy is informed by solid market insights. We are seeking a skilled market research consultant for a one-time engagement to analyze the payroll software market, conduct a SWOT analysis, and deliver actionable recommendations for our product strategy and roadmap.

Scope of Work

The consultant will be responsible for:

  1. Conducting a market landscape analysis of payroll systems (global and regional, with emphasis on Nigeria, then other African countries.

  2. Assessing market size, growth potential, and key trends (automation, compliance, AI, integrations, multi-country payroll, etc.).

  3. Performing a competitor benchmarking study (major players, pricing models, customer segments, strengths/weaknesses).

  4. Identifying customer needs and pain points through secondary research and, if feasible, light primary research (interviews, surveys).

  5. Delivering a SWOT analysis (strengths, weaknesses, opportunities, threats) specific to our potential entry.

  6. Recommending a go-to-market strategy and strategic roadmap for building an MVP that addresses identified gaps/opportunities.

Deliverables

  1. A concise Market Research Report covering all findings.

  2. A SWOT analysis matrix tailored to the payroll system space.

  3. A recommendation deck/strategy document with insights on where we should focus our MVP and how to position it in the market.

  4. A recommended roadmap (not time-based, but delivery-based)

Duration

One-off engagement (estimated 2–4 weeks, depending on research depth).

Final deliverables are due at the end of the project.

Ideal Candidate

  • Proven experience in market research, consulting, or strategy, preferably within SaaS, fintech, or HR/payroll solutions.

  • Strong analytical skills and ability to distil large amounts of data into actionable insights.

  • Excellent written and presentation skills.

  • Familiarity with the Nigerian and African payroll/HR tech market. (Knowledge of the European HR/payroll market is a plus).

How to Apply

Please share:

  1. Your relevant experience with market research and SaaS/HR solutions.

  2. Examples of similar research/strategy projects you've delivered.

  3. Your proposed approach, availability, and fee structure for this engagement.

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Data Analysis

Lagos, Lagos NGN600000 - NGN1200000 Y Career Insights TV - eWorkexperience

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Job Description

Company Description

Career Insights offers hands-on training and practical work experience in Data Analysis and Business Intelligence. Our platform allows participants to gain experience in general data management and business intelligence. Participants learn to create digital strategies and utilize big data to improve business operations.

Role Description

This is an on
-site role for a
Data Analysis & BI Facilitator in Lagos. The facilitator will be responsible for providing training, conducting data analysis, modeling data, and generating business insights. Additionally, the role involves supporting digital transformation projects by applying analytical skills to understand and improve business processes.

Qualifications


• Strong Analytical


• Skills a
nd

  • Data Analytics proficiency
    • Proficiency in Statistics and Data Modeling
    • Excellent Communication skills
    • Prior experience in conducting training or instructional roles is a plus
    • Bachelor's degree in Computer Science, Statistics, Mathematics, or a related field
    • Ability to work effectively on-site in Lagos
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Data Analysis Specialist

Lagos, Lagos NGN1800000 - NGN3600000 Y AMDARI

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Job Description

Job Title

: Data Analysis Specialist

Location:
Fully Remote

Contract Type:
Full-time

Job Overview:

The Data Analysis Specialist plays a vital role in our intern coaching program, dedicated to developing the next generation of data professionals. You will guide interns through real-world data projects, helping them clean, analyze, and visualize data to uncover actionable insights. Your expertise will ensure they gain practical skills with industry-standard tools and confidence in applying data analysis to solve business problems.

What You'll Do:

  • Mentor interns on real-world data analytics projects.
  • Guide them through data collection, cleaning, analysis, visualization, and interpretation.
  • Design case studies that mirror real business challenges.
  • Develop step-by-step guided solutions, including
    video walkthroughs
    to simplify learning.
  • Create and update training materials, templates, and resource guides.
  • Track intern progress, provide constructive feedback, and foster skill development.
  • Lead outreach and free informational sessions to inspire and attract new interns.

What We're Looking For:

  • Minimum 3 years' experience in Data Analytics or a related field.
  • Strong expertise in data wrangling, modeling, visualization, and storytelling using tools like Excel, SQL, Python/R, and Power BI/Tableau.
  • Ability to explain technical concepts in a simple, practical way.
  • Excellent communication, coaching, and mentorship skills.
  • Prior experience in training or guiding junior professionals is a strong plus.

Why Join Us?

  • Shape the future of aspiring data analysts.
  • Build your visibility as a mentor and thought leader in analytics.
  • Contribute to a mission-driven program designed to equip interns with future-ready skills.

A Polite Note for Applicants:

We receive many applications for this role, but only a small percentage meet the requirements. To ensure your time and ours is well spent, please apply only if you have strong experience in data analytics and are eager to mentor others on their learning journey.

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Content & Insights Marketing Manager

Lagos, Lagos NGN360000 - NGN1080000 Y Dragnet Solutions Limited

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Job Description

Ready to transform data, stories, and insights into compelling marketing impact?

We are looking for a Content & Insights Marketing Manager to lead content strategy execution across digital platforms, transform years of Dragnet's client outcomes and candidate success stories into impactful narratives, and position Dragnet as a thought leader in HRTech, recruitment, and assessment.

We offer you

  • A dynamic and purpose-driven work environment at one of Nigeria's leading HRTech firms.
  • The opportunity to create evidence-driven marketing content that shapes perceptions and drives growth.
  • A role that allows creativity and insight to reinforce Dragnet's brand leadership.
  • Professional development opportunities, with a culture rooted in innovation, integrity, and excellence.

About the job and your team

You will be a strategic storyteller, combining marketing creativity with data insights. Working closely with the Head of Marketing, sales, delivery, and client teams, you will ensure Dragnet's impact is visible, measurable, and compliant with ISO quality, information security, and NDPA requirements.

Your role will balance creativity, analytics, and compliance, ensuring every piece of content strengthens trust and credibility with clients, partners, and candidates.

These are some key deliveries

  • Content Development: Create high-quality written, visual, and video content showcasing client wins, candidate success stories, and Dragnet's execution excellence.
  • Analytics & Insights: Extract insights from project data and client reports, converting them into white papers, infographics, and impact stories.
  • Client Success Storytelling: Build a strong repository of case studies and testimonials in collaboration with internal teams and clients.
  • Thought Leadership: Publish insight-based content that elevates Dragnet executives and the brand as leaders in assessment and HRTech.
  • Social Media & Trends: Manage Dragnet's digital presence, monitor industry trends, and ensure content reflects compliance and best practices.

Who are you?

You are a creative, data-driven storyteller who thrives at the intersection of marketing, analytics, and brand positioning. You balance creativity with structure, and are skilled at collaborating across teams to turn insights into measurable impact.

Your qualifications and skills

  • Bachelor's degree in Marketing, Communications, Data Analytics, English, or related field.
  • 3–5+ years' experience in B2B content marketing, ideally in HRTech, consulting, or professional services.
  • Proven storytelling and content creation skills (portfolio of thought leadership/case study work preferred).
  • Strong data literacy and proficiency in visualization, SEO, and content tools (WordPress, infographics, etc.).
  • Excellent collaboration, creativity, and communication skills.
  • Knowledge of ISO quality standards, information security, and NDPA compliance in content operations.

Remuneration and Benefits

  • Competitive salary package
  • Remote work flexibility
  • Access to free Udemy training courses
  • Exposure to impactful content creation in a compliance-driven environment
  • Opportunity to work cross-functionally with marketing, sales, delivery, and client success teams

Additional information

The Content & Insights Marketing Manager reports to the Head of Marketing and is based in Lagos, Nigeria. Dragnet offers flexibility and a professional environment committed to innovation, quality, and growth.

Job Types: Full-time, Permanent

Application Question(s):

  • Do you have at least 3 years of experience in B2B content marketing within HRTech, consulting, or professional services?
  • Have you created case studies, white papers, or insight-driven content based on client or project data?
  • Have you managed content calendars and executed cross-channel campaigns (social, blog, email) to measurable outcomes?
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Content & Insights Marketing Manager

Lagos, Lagos NGN4500000 - NGN7500000 Y Dragnet

Posted today

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Job Description

Ready to transform data, stories, and insights into compelling marketing impact?

We are looking for a
Content & Insights Marketing Manager
to lead content strategy execution across digital platforms, transform years of Dragnet's client outcomes and candidate success stories into impactful narratives, and position Dragnet as a thought leader in HRTech, recruitment, and assessment.

We offer you

  • A dynamic and purpose-driven work environment at one of Nigeria's leading HRTech firms.
  • The opportunity to create evidence-driven marketing content that shapes perceptions and drives growth.
  • A role that allows creativity and insight to reinforce Dragnet's brand leadership.
  • Professional development opportunities, with a culture rooted in innovation, integrity, and excellence.

About the job and your team

You will be a strategic storyteller, combining marketing creativity with data insights. Working closely with the Head of Marketing, sales, delivery, and client teams, you will ensure Dragnet's impact is visible, measurable, and compliant with ISO quality, information security, and NDPA requirements.

Your role will balance creativity, analytics, and compliance, ensuring every piece of content strengthens trust and credibility with clients, partners, and candidates.

These are some key deliveries

  • Content Development
    : Create high-quality written, visual, and video content showcasing client wins, candidate success stories, and Dragnet's execution excellence.
  • Analytics & Insights
    : Extract insights from project data and client reports, converting them into white papers, infographics, and impact stories.
  • Client Success Storytelling
    : Build a strong repository of case studies and testimonials in collaboration with internal teams and clients.
  • Thought Leadership
    : Publish insight-based content that elevates Dragnet executives and the brand as leaders in assessment and HRTech.
  • Social Media & Trends
    : Manage Dragnet's digital presence, monitor industry trends, and ensure content reflects compliance and best practices.

Who are you?

You are a creative, data-driven storyteller who thrives at the intersection of marketing, analytics, and brand positioning. You balance creativity with structure and are skilled at collaborating across teams to turn insights into measurable impact.

Your qualifications and skills

  • Bachelor's degree in Marketing, Communications, Data Analytics, English, or related field.
  • 3–5+ years' experience in B2B content marketing, ideally in HRTech, consulting, or professional services.
  • Proven storytelling and content creation skills (portfolio of thought leadership/case study work preferred).
  • Strong data literacy and proficiency in visualisation, SEO, and content tools (WordPress, infographics, etc.).
  • Excellent collaboration, creativity, and communication skills.
  • Knowledge of ISO quality standards, information security, and NDPA compliance in content operations.

Remuneration and Benefits

  • Competitive salary package
  • Remote work flexibility
  • Access to free Udemy training courses
  • Exposure to impactful content creation in a compliance-driven environment
  • Opportunity to work cross-functionally with marketing, sales, delivery, and client success teams

Additional information

The Content & Insights Marketing Manager reports to the
Head of Marketing
and is based in
Lagos, Nigeria
. Dragnet offers flexibility and a professional environment committed to innovation, quality, and growth.

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data analysis with python instructor

Lagos, Lagos NGN50000 - NGN70000 Y Gflex Consult

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Job Description

We're Hiring: Data Analysis with Python Instructor (Part-time, Remote, Long-term)

Gflex Consult is seeking a highly skilled Data Analysis professional to join our training team. This role is part-time, remote, and designed for individuals who can deliver expert-level instruction with the potential to transition into a full-time leadership role.

What you'll do:

Deliver high-quality, structured lessons on data analysis using Python.

Train students in pandas, NumPy, matplotlib/seaborn (primary tools), as well as complementary technologies such as Jupyter, Anaconda, SQL, or Power BI.

Guide learners through the complete data analysis workflow — from data collection and cleaning to exploration, visualization, and insight presentation.

Provide constructive, detailed feedback to help students elevate their work to industry standards.

Share real-world datasets, case studies, and workflows to prepare learners for competitive opportunities.

Maintain consistent availability during agreed teaching hours for live sessions and mentorship.

We're looking for someone who:

Has proven expertise in Python for data analysis and can demonstrate projects involving real-world datasets.

Is proficient in pandas, NumPy, and matplotlib/seaborn; bonus points for experience with SQL , R or dashboard tools (Power BI, Tableau).

Has prior teaching, mentoring, or training experience (formal or informal, including volunteering).

Can communicate complex technical concepts clearly and keep learners engaged.

Brings professionalism, patience, and leadership to every interaction.

Must be available in the afternoons, nights, and weekends for classes and student engagement.

Compensation & Commitment:

Paid monthly in NGN.

Remote role with agreed working hours.

Long-term engagement with growth potential.

How to apply:

Email with the subject line: Data Analysis with Python Instructor Application . Include:

Your CV/Resume.

A link to your portfolio or project work (GitHub, Kaggle, personal site, or similar).

A professional pitch (5–7 sentences) introducing yourself — outline your teaching philosophy, highlight your strongest data achievements, and explain why you're the ideal candidate to lead our students to success.

A means of contact outside email.

Job Type: Part-time

Pay: ₦50, ₦70,000.00 per month

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Data Analysis Instructor, HiiT Lekki Branch

Lagos, Lagos NGN600000 - NGN1200000 Y HiiT Plc

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Job Description

Job description:

* Must be resident in Lekki or environs

*Role Summary:

  1. The ideal candidate will use their passion for big data and analytics to provide insights covering a range of data Analytics tools.

  2. Responsible for guiding beginners to advanced level in Data Analytics.

  3. Good knowledge of Data Analysis Tools and Implementation.

  4. Provide Technical expertise in data storage structures, data mining and data cleansing

  5. Ability to analyze existing tools and databases.

  6. Handle large data sets and related databases.

  7. Develop clear visualizations to convey complicated data in a straightforward fashion.

  8. Ability to tutor a group of people and pass down knowledge.

Qualifications:

  1. Must be resident in Lekki or environs

  2. Bachelors Degree in Applied Mathematics, Statistics or Related Fields with a minimum of 2/2 from an approved Tertiary Institute.

  3. Minimum of 1 - 2 years Data Analysis experience.

  4. Proficient in SQL, Power Bl, Tableau, Python for Data Analysis and Advanced Excel.

  5. Excellent verbal and written communication.

  6. Proven experience in tutoring a group of people.

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Research Analyst

Lagos, Lagos NGN900000 - NGN1200000 Y Nordica Fertility Center

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Job Description

  • To collect, input, validate, and manage clinical and operational data with a high level of accuracy, ensuring the information is research-ready and supports evidence-based decision-making, performance tracking, and academic work.

Job Responsibilities

Data Collection & Entry:

  • Gather clinical and administrative data from multiple sources (patient records, procedure logs, digital systems).
  • Enter data accurately into spreadsheets, databases, or research systems.
  • Maintain well-organized and up-to-date records.

Data Validation & Quality Control:

  • Review entries to detect errors, inconsistencies, or missing values.
  • Work with clinical team to clarify data discrepancies.
  • Ensure high-quality, research-ready datasets.

Reporting & Analytics Support:

  • Generate daily, weekly, and monthly reports for management.
  • Support in preparing datasets for clinical audits, studies, and publications.
  • Provide data-driven insights for improving efficiency and outcomes.

Compliance & Confidentiality:

  • Ensure strict confidentiality and adherence to patient data protection policies.
  • Follow ethical and regulatory standards for research and data governance.

Collaboration & Communication:

  • Work closely with doctors, and nurses to capture accurate data.
  • Share timely updates and escalate issues.
  • Assist in developing templates, dashboards, or processes to improve data reporting.

Requirements

  • B.Sc Degree / HND in Statistics, Data Science, Health Information Management, Research Methods, or related field.
  • 1 - 3 years of experience in data entry, preferably in healthcare or research.
  • Part-time work schedule (3 times/week onsite)
  • Proficiency in Microsoft Excel, databases, and research/statistical tools (SPSS, STATA, or R).
  • Strong attention to detail and organizational skills.
  • Ability to maintain confidentiality and integrity with sensitive data.
  • Analytical thinking and ability to support research reporting.

Method of Application

Interested and qualified candidates should send their CV to: using the Job Position as the subject of the mail.

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Research Analyst

Lagos, Lagos NGN3600000 Y Silverlight research group

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Job Description

We are seeking a detail-oriented Research Analyst to collect, organize, and analyze data that supports business decisions and strategy. The Research Analyst will study market trends, competitors, and industry developments, then present insights through reports and recommendations. The ideal candidate is analytical, curious, and skilled at turning data into actionable knowledge.

Key Responsibilities:

. Conduct fact-based research and analysis across multiple industries and sectors

. Identify, Analyze, and engage with industry experts for specific insights across diverse sectors

. Give necessary recommendations and opinions to support decision-making.

. Recognize trends to support clients and business objectives.

. Prepare reports, charts, and presentations to communicate findings.

. Monitor industry developments and identify risks or opportunities.

Qualifications:

. Bachelor's degree in Economics, Business, Statistics, or a related field.

. Strong analytical and problem-solving skills.

. Proficiency in data analysis tools (Excel, etc.)

. Excellent communication and presentation abilities.

. Attention to details and ability to work independently.

Job Type: Full-time

Pay: From ₦300,000.00 per month

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