35 Consumer Behavior jobs in Nigeria

Today

S

Rest of Nigeria (Nationwide)

Confidential

• Minimum Qualification :

Company Description

Silverlight Research Group is a Knowledge Research firm that connects top professionals with senior industry advisors. We provide our clients, including the world's largest investment and advisory firms, with valuable insights to inform their strategic and investment decisions. Headquartered in London, we have a globally diversified operations team across EMEA, Americas, and Asia to serve our clients effectively. Our high client referral rate of 65% and engagement success rate of 97% underscore our industry-leading expertise and reliability.

Role Description

Silverlight Research Group is seeking a Market Research Analyst for a full-time, on-site role located in Abuja. The Market Research Analyst will be responsible for conducting comprehensive market analysis, gathering and interpreting large sets of data, preparing detailed reports, and presenting findings to clients. Daily tasks include identifying market trends, assessing client needs, liaising with senior industry advisors, and supporting strategic decision-making processes for clients.

Qualifications

• Experience in conducting market analysis, evaluating data, and identifying trends
• Strong analytical and research skills
• Ability to prepare detailed reports and visual presentations
• Excellent written and verbal communication skills
• Proficiency in data analysis tools and software
• Ability to work independently and collaborate with a global team
• Relevant experience in financial, consulting, or research industries is an advantage
  Bachelor's degree in Economics, Statistics, Business, or a related field

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Silverlight Research Co is a Knowledge Research firm that connects Top Professionals with Senior Industry Advisors. We provide our clients with valuable information and knowledge to inform their strategic and investment decisions.

‎

‎e are building a strong team of Market Research Analysts to work with us on global consulting projects. This is a full-time role with clear compensation, growth, and international exposure.

This position is ideal for fresh graduates seeking to start their career in research, consulting, or finance.

ole Overview

As a Research Analyst, your primary responsibility will be to source and engage highly relevant industry experts for our clients' projects. You will:

• entify and reach out to experts based on project requirements.
• rify expertise using screeners (short qualifying questions).
• nfidently make calls with experts on behalf of our clients.
• sure experts meet geography, sector, and role specifications.
• pport the coordination of expert-client consultation calls.

rking Hours: 9:00 AM – 8:00 PM UK time (including a 2-hour break) | Sunday to Friday

‎ >

y Join Us?

• rk with a global consultancy firm headquartered in London.
• in exposure to international clients and projects.
• ructured training, tools, and support provided , CRM access).
• reer growth in business research, consulting, and client engagement.

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quirements

• trong communication & research skills
• Open to fresh graduates and candidates with no prior work experience.
• bility to manage workload and meet daily submission targets
• aptop + stable internet connection
• ull-time availability

About VEMA Technologies

VEMA Technologies is a dynamic IT and consulting firm at the forefront of technological innovation, specializing in software/app development, ERP implementation, systems integration, financial advisory and business transformation services. As part of an emerging conglomerate which includes investments, agriculture, real estate, and consulting, we are building a holistic ecosystem that bridges technology and our everyday lives.

We partner with forward-thinking clients across various sectors. Our team is a lean, remote-first group of innovators that emphasizes collaboration, agility, and professional growth. We foster a supportive environment where team members contribute directly to high-impact projects, using state-of-the-art tools and platforms. You'll work in a flexible, results-oriented culture that values work-life balance and continuous learning.

Joining us means being part of a startup journey that's shaping Africa's tech and business landscape - apply here:

Position Summary

The position will support Management in crafting compelling narratives and visual assets that align with VEMA Group's vision. This role drives content creation for internal projects and client engagements, such as financial pitch decks, ERP training & documentation, NGO program materials, and other visually-appealing content. By blending creative design, data-driven insights, and stakeholder collaboration, the position enhances brand visibility, client satisfaction, and cross-functional efficiency in a remote environment. The role will provide creative and analytical support on all projects and activities through content development, research, and stakeholder engagement, while assisting Management with operational content needs for presales, onboarding, and retainment. 

Primary Tools

Notion, Slack, Asana, Hubspot, Buffer, Canva, Loom, Google Suite, AI Tools, Odoo, Zoho, LinkedIn, Medium, Tableau/Power BI, Figma, OBS Studio,

RESPONSIBILITIES & DUTIES

(A) Content Development & Design (40%)

Creative Design:

1. Use tools such as Canva and Figma to develop high-quality designs and documents for VEMA and its clients, including fliers, brochures, logos, web mockups, app layouts, wireframes, and other forms of drawings.
2. Export and aesthetically integrate numbers, charts, and graphs from spreadsheets or other sources into corporate documents, presentations, and reports for enhanced visual impact.
3. Design website and app layouts and wireframes using Figma or similar tools, ensuring responsive and user-friendly prototypes aligned with client workflows and user journeys.

Technical Content Development:

1. Develop long-form and short-form content on business, finance, technology, web3 and other relevant topics suitable for platforms like LinkedIn and Medium, tailored to client contexts.
2. Create promotional materials such as pitch decks, fundraising documents, and policy visuals for clients, incorporating elements like tables, charts, graphs etc while collaborating with other teammates on structure, narrative, and data presentation.
3. Create demo decks, onboarding guides, and training visuals to support VEMA's engagements, ensuring materials are clear for non-technical users and aligned with delivery promises.
4. Create support documentation and training artefacts for lightweight ERP/accounting rollouts (e.g. QuickBooks) ensuring clarity and adoption.
5. Collaborate with internal teams to refine designs based on feedback, ensuring all outputs meet branding guidelines and accessibility standards.
6. Any other design and content development responsibilities that may be assigned from time to time

(B) Data Analysis & Reporting (40%)

Research & Documentation: 

1. Conduct technical research on business, finance, technology, and web3 topics to inform content strategies, such as software implementation roadmaps or financial advisory.
2. Develop project proposals, associated documentation, and operational policies for VEMA and its clients.
3. Perform general data analysis using relevant tools to generate insights, such as usage metrics or engagement trends.
4. Produce case studies and success stories from live engagements (e.g. onboarding outcomes, fundraising & implementation milestones) to support sales and customer success.
5. Utilize relevant AI tools to refine content for various stakeholders.
6. Have strong version control and repository hygiene (structured folders, naming, approvals) to support repeatable delivery and auditability.

Compliance & Performance: 

1. Ensure all content meets intellectual property and copyright requirements, conducting audits to verify ownership documentation and flagging risks.
2. Monitor content performance across various platforms and prepare periodic reports for management, highlighting relevant KPIs.
3. Provide detailed reporting on content effectiveness, including recommendations for optimization based on client feedback and data trends.
4. Any data analysis and reporting tasks that may be assigned from time to time.

(C) Stakeholder & Social Media Management (20%)

Engagement & Collaboration: 

1. Use tools like Hubspot, Buffer and Slack to boost engagement with internal and external stakeholders by scheduling posts and analyzing interactions.
2. Organize webinars and liaise with stakeholders to ensure periodic sessions run smoothly, including requirements gathering for relevant topics.
3. Utilize tools like OBS studio to plan/run live sessions, recordings, and post-event nurture.
4. Conduct requirements analysis of client needs through interviews, surveys, and discovery workshops, translating insights into actionable plans to ensure content and design outputs address real client needs.
5. Any stakeholder and social media management tasks that may be assigned from time to time.

QUALIFICATIONS

Skills Required

1. Strong verbal and written communication skills
2. Demonstrated strength in creating awareness and impressions on various media platforms
3. Competency to build social media communities
4. Contextual knowledge of consulting work and external client management
5. Ability to interact with people of all ages, positions and cultural backgrounds
6. Tech-savvy and strong interest in continuous-learning
7. Strong knowledge of Nigerian and international copyright laws, intellectual property standards, and content compliance best practices.
8. Proficiency in prompt engineering for AI tools to generate and refine content (Text, Image, Video & Audio) efficiently.
9. Excellent communication and interpersonal skills, with the ability to foster positive relationships with clients and stakeholders.
10. Demonstrable ability to translate complex technical topics into clear, engaging content for non-technical audiences.
11. Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously in a freelance capacity.
12. Proven versatility in using tools requiring various skills such as Project Management and Data Analytics.
13. Ability to handle sensitive client data/information with discretion, especially in financial and proprietary contexts.

Educational & Technical Requirements

1. Bachelor's degree in Communications, Graphic Design, Marketing, Data Analytics, Business or a related field.
2. Professional Certification (e.g., Google Analytics, Hubspot Content Marketing, Adobe Certified Expert, or Prompt Engineering certification) are added advantages.
3. At least 3 years of experience in content strategy, graphic design, or digital marketing roles, preferably within tech, finance, or startup environments.
4. Personal computer and smart phone
5. Personal resources to be online most of the time

Other Work Tools

1. Internet & Computer

: Google Drive, Sheets, Docs, MS Office Suite
2. Collaboration

: Zoom, Google Meet, Google Chat, MS Teams, Loom, Teamviewer,
3. Project Management

: Asana, Slack, Evernote, Notion, Trello,
4. ERP

: Odoo, Zoho, QuickBooks,
5. Content & Social

: LinkedIn, X, Instagram, Medium, Hubspot, Buffer, Contentstudio, Discord
6. AI

: ChatGPT, Grok, Perplexity, Poe, Gemini, Deepseek, MaxAI, CoralAI,
7. Data & Analytics

: Tableau/Power BI, SQL/Python,
8. Other Tools

: Canva, DocuSign, Figma, OBS Studio,

Today

V

Abuja Part Time

Confidential

• Minimum Qualification :
• Experience Level : Mid level
• Experience Length : 3 years

About VEMA Technologies

VEMA Technologies is a dynamic IT and consulting firm at the forefront of technological innovation, specializing in software/app development, ERP implementation, systems integration, financial advisory and business transformation services. As part of an emerging conglomerate which includes investments, agriculture, real estate, and consulting, we are building a holistic ecosystem that bridges technology and our everyday lives.

We partner with forward-thinking clients across various sectors. Our team is a lean, remote-first group of innovators that emphasizes collaboration, agility, and professional growth. We foster a supportive environment where team members contribute directly to high-impact projects, using state-of-the-art tools and platforms. You'll work in a flexible, results-oriented culture that values work-life balance and continuous learning.

Joining us means being part of a startup journey that's shaping Africa's tech and business landscape - apply here:

Position Summary

The position will support Management in crafting compelling narratives and visual assets that align with VEMA Group's vision. This role drives content creation for internal projects and client engagements, such as financial pitch decks, ERP training & documentation, NGO program materials, and other visually-appealing content. By blending creative design, data-driven insights, and stakeholder collaboration, the position enhances brand visibility, client satisfaction, and cross-functional efficiency in a remote environment. The role will provide creative and analytical support on all projects and activities through content development, research, and stakeholder engagement, while assisting Management with operational content needs for presales, onboarding, and retainment.

Primary Tools

Notion, Slack, Asana, Hubspot, Buffer, Canva, Loom, Google Suite, AI Tools, Odoo, Zoho, LinkedIn, Medium, Tableau/Power BI, Figma, OBS Studio,

RESPONSIBILITIES & DUTIES

(A) Content Development & Design (40%)

Creative Design:

• Use tools such as Canva and Figma to develop high-quality designs and documents for VEMA and its clients, including fliers, brochures, logos, web mockups, app layouts, wireframes, and other forms of drawings.

• Export and aesthetically integrate numbers, charts, and graphs from spreadsheets or other sources into corporate documents, presentations, and reports for enhanced visual impact.

Design website and app layouts and wireframes using Figma or similar tools, ensuring responsive and user-friendly prototypes aligned with client workflows and user journeys.

Technical Content Development:

• Develop long-form and short-form content on business, finance, technology, web3 and other relevant topics suitable for platforms like LinkedIn and Medium, tailored to client contexts.

• Create promotional materials such as pitch decks, fundraising documents, and policy visuals for clients, incorporating elements like tables, charts, graphs etc while collaborating with other teammates on structure, narrative, and data presentation.

• Create demo decks, onboarding guides, and training visuals to support VEMA's engagements, ensuring materials are clear for non-technical users and aligned with delivery promises.

• Create support documentation and training artefacts for lightweight ERP/accounting rollouts (e.g. QuickBooks) ensuring clarity and adoption.

• Collaborate with internal teams to refine designs based on feedback, ensuring all outputs meet branding guidelines and accessibility standards.

Any other design and content development responsibilities that may be assigned from time to time

(B) Data Analysis & Reporting (40%)

Research & Documentation:

• Conduct technical research on business, finance, technology, and web3 topics to inform content strategies, such as software implementation roadmaps or financial advisory.

• Develop project proposals, associated documentation, and operational policies for VEMA and its clients.

• Perform general data analysis using relevant tools to generate insights, such as usage metrics or engagement trends.

• Produce case studies and success stories from live engagements (e.g. onboarding outcomes, fundraising & implementation milestones) to support sales and customer success.

• Utilize relevant AI tools to refine content for various stakeholders.

Have strong version control and repository hygiene (structured folders, naming, approvals) to support repeatable delivery and auditability.

Compliance & Performance:

• Ensure all content meets intellectual property and copyright requirements, conducting audits to verify ownership documentation and flagging risks.

• Monitor content performance across various platforms and prepare periodic reports for management, highlighting relevant KPIs.

• Provide detailed reporting on content effectiveness, including recommendations for optimization based on client feedback and data trends.

Any data analysis and reporting tasks that may be assigned from time to time.

(C) Stakeholder & Social Media Management (20%)

Engagement & Collaboration:

• Use tools like Hubspot, Buffer and Slack to boost engagement with internal and external stakeholders by scheduling posts and analyzing interactions.

• Organize webinars and liaise with stakeholders to ensure periodic sessions run smoothly, including requirements gathering for relevant topics.

• Utilize tools like OBS studio to plan/run live sessions, recordings, and post-event nurture.

• Conduct requirements analysis of client needs through interviews, surveys, and discovery workshops, translating insights into actionable plans to ensure content and design outputs address real client needs.

Any stakeholder and social media management tasks that may be assigned from time to time.

QUALIFICATIONS

Skills Required

• Strong verbal and written communication skills

• Demonstrated strength in creating awareness and impressions on various media platforms

• Competency to build social media communities

• Contextual knowledge of consulting work and external client management

• Ability to interact with people of all ages, positions and cultural backgrounds

• Tech-savvy and strong interest in continuous-learning

• Strong knowledge of Nigerian and international copyright laws, intellectual property standards, and content compliance best practices.

• Proficiency in prompt engineering for AI tools to generate and refine content (Text, Image, Video & Audio) efficiently.

• Excellent communication and interpersonal skills, with the ability to foster positive relationships with clients and stakeholders.

• Demonstrable ability to translate complex technical topics into clear, engaging content for non-technical audiences.

• Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously in a freelance capacity.

• Proven versatility in using tools requiring various skills such as Project Management and Data Analytics.

Ability to handle sensitive client data/information with discretion, especially in financial and proprietary contexts.

Educational & Technical Requirements

• Bachelor's degree in Communications, Graphic Design, Marketing, Data Analytics, Business or a related field.

• Professional Certification (e.g., Google Analytics, Hubspot Content Marketing, Adobe Certified Expert, or Prompt Engineering certification) are added advantages.

• At least 3 years of experience in content strategy, graphic design, or digital marketing roles, preferably within tech, finance, or startup environments.

• Personal computer and smart phone

Personal resources to be online most of the time

Other Work Tools

• Internet & Computer : Google Drive, Sheets, Docs, MS Office Suite

• Collaboration : Zoom, Google Meet, Google Chat, MS Teams, Loom, Teamviewer,

• Project Management : Asana, Slack, Evernote, Notion, Trello,

• ERP : Odoo, Zoho, QuickBooks,

• Content & Social : LinkedIn, X, Instagram, Medium, Hubspot, Buffer, Contentstudio, Discord

• AI : ChatGPT, Grok, Perplexity, Poe, Gemini, Deepseek, MaxAI, CoralAI,

• Data & Analytics : Tableau/Power BI, SQL/Python,

• Other Tools : Canva, DocuSign, Figma, OBS Studio,

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Job Title: Field Market Analyst

Location: Lagos (extensive in-market travel required)

Salary: ₦250,000 – ₦00,000 monthly

Reports To: Marketing Manager

Role Overview

We are seeking a Field Market Intelligence & Consumer Research Analyst to support our commercial and product strategy through on-ground market visits, competitive intelligence, and consumer testing. You'll play a hands-on role gathering actionable insights from across key markets to guide internal decisions.

This role requires frequent field travel (up to 1–2 months at a time), especially across major cities and open markets.

Key Responsibilities

Conduct regular field visits to track retail execution, competitor activities, and product performance.

Lead consumer research sessions (interviews, focus groups, testing).

Monitor pricing trends, packaging comparisons, and promotional activities.

Compile insights and recommendations in clear reports for marketing, product, and sales teams.

Build and update dashboards using Excel or Power BI.

Maintain strong coordination with field sales and trade marketing teams.

Requirements

2–4 years in market research, sales analysis, or trade marketing (FMCG preferred).

Proficient in Excel; experience with Power BI or data visualization tools is an advantage.

Excellent communication and observation skills.

Detail-oriented and self-driven with strong reporting discipline.

Willingness to travel extensively and work independently in field locations.

Job Type: Full-time

Pay: ₦250 300,000.00 per month

• To collect, input, validate, and manage clinical and operational data with a high level of accuracy, ensuring the information is research-ready and supports evidence-based decision-making, performance tracking, and academic work.

Job Responsibilities

Data Collection & Entry:

• Gather clinical and administrative data from multiple sources (patient records, procedure logs, digital systems).
• Enter data accurately into spreadsheets, databases, or research systems.
• Maintain well-organized and up-to-date records.

Data Validation & Quality Control:

• Review entries to detect errors, inconsistencies, or missing values.
• Work with clinical team to clarify data discrepancies.
• Ensure high-quality, research-ready datasets.

Reporting & Analytics Support:

• Generate daily, weekly, and monthly reports for management.
• Support in preparing datasets for clinical audits, studies, and publications.
• Provide data-driven insights for improving efficiency and outcomes.

Compliance & Confidentiality:

• Ensure strict confidentiality and adherence to patient data protection policies.
• Follow ethical and regulatory standards for research and data governance.

Collaboration & Communication:

• Work closely with doctors, and nurses to capture accurate data.
• Share timely updates and escalate issues.
• Assist in developing templates, dashboards, or processes to improve data reporting.

Requirements

• B.Sc Degree / HND in Statistics, Data Science, Health Information Management, Research Methods, or related field.
• 1 - 3 years of experience in data entry, preferably in healthcare or research.
• Part-time work schedule (3 times/week onsite)
• Proficiency in Microsoft Excel, databases, and research/statistical tools (SPSS, STATA, or R).
• Strong attention to detail and organizational skills.
• Ability to maintain confidentiality and integrity with sensitive data.
• Analytical thinking and ability to support research reporting.

Method of Application

Interested and qualified candidates should send their CV to: using the Job Position as the subject of the mail.

We are seeking a detail-oriented Research Analyst to collect, organize, and analyze data that supports business decisions and strategy. The Research Analyst will study market trends, competitors, and industry developments, then present insights through reports and recommendations. The ideal candidate is analytical, curious, and skilled at turning data into actionable knowledge.

Key Responsibilities:

. Conduct fact-based research and analysis across multiple industries and sectors

. Identify, Analyze, and engage with industry experts for specific insights across diverse sectors

. Give necessary recommendations and opinions to support decision-making.

. Recognize trends to support clients and business objectives.

. Prepare reports, charts, and presentations to communicate findings.

. Monitor industry developments and identify risks or opportunities.

Qualifications:

. Bachelor's degree in Economics, Business, Statistics, or a related field.

. Strong analytical and problem-solving skills.

. Proficiency in data analysis tools (Excel, etc.)

. Excellent communication and presentation abilities.

. Attention to details and ability to work independently.

Job Type: Full-time

Pay: From ₦300,000.00 per month

Job Summary

The Research Analyst will play a vital role in supporting consulting projects by providing structured research, data analysis, and actionable insights. This position is ideal for an early-career professional (1–2 years' experience, including internships or NYSC) who is eager to learn and grow within a fast-paced consulting environment.

Key Responsibilities

• Conduct desk research and data gathering on markets, industries, competitors, and consumer trends.
• Assist in analyzing quantitative and qualitative data to identify insights.
• Support the development of research reports, presentations, and briefing materials for client stakeholders.
• Monitor industry news and policies relating to client's sector
• Collaborate with other teams to ensure research aligns with strategic objectives.
• Present findings in a clear and structured manner.

Qualifications & Skills

• Bachelor's degree in Economics, Finance, Business Administration, Statistics, Social Sciences, or related field.
• 1–2 years of experience in research, consulting, data analysis, or related fields (internships and NYSC experience count).
• Strong analytical and problem-solving skills.
• Proficiency in Microsoft Excel and PowerPoint
• Strong written and verbal communication skills.
• Ability to work independently as well as within a team.
• Curious mindset and willingness to learn quickly.

What We Offer

• ₦200,000
• Health Insurance (HMO).
• Paid annual leave and public holidays.
• Professional development and training opportunities.
• A collaborative and supportive work environment.
• Opportunity to work in a collaborative, fast-paced environment.
• Exposure to diverse industries and high-impact projects.
• Professional development and career growth opportunities.

Apply here -

Job Type: Full-time

Pay: ₦200,000.00 per month

Application Question(s):

• 1–2 years of experience in research, consulting, data analysis, or related fields (internships and NYSC experience count).

Strong analytical and problem-solving skills.